Likewise taking photos in a dark atmosphere can allow the audience to become more engaged and interested due to the atmosphere being dramatic and intense giving it a more surreal approach. Having engaging footage is essential when creating a successful music video as attracting your target audience is vitally important as without the interest the music company would not be able to promote and advertise due to not having sales of the original album.
Furthermore the purpose of carrying out this tasks proves that I took the photos myself without any help or guidance. Therefore it acts as a journey whereby illustrating the process of my filming and how I developed and improved. Getting photos of different positions also highlights how the lights adjusted whereby getting lighter in some areas and darker in others. This is effective when getting different effects due to giving different key lighting on different parts of my artist.
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